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portada PLANEACION ESTRATEGICA
Type
Physical Book
Publisher
Year
2017
Language
Spanish
Pages
192
Format
Paperback
ISBN13
9786071730961
Edited in
México

PLANEACION ESTRATEGICA

Lourdes Munch (Author) · Trillas · Paperback

PLANEACION ESTRATEGICA - Lourdes Munch

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Synopsis "PLANEACION ESTRATEGICA"

Las ventajas de aplicar la planeación estratégica en la empresa son indiscutibles. Esta obra aborda los temas principales de la materia. El texto está ideado para que cuando usted concluya su lectura posea los elementos para elaborar su propio plan estratégico, de acuerdo con los requerimientos de la organización. Consulte los demás títulos de la serie Biblioteca de Administración Trillas para completar su acervo administrativo.
Lourdes Munch
  (Author)
View Author's Page
Lourdes Münch Galindo is a Mexican academic and author specialized in management, education, and organizational development. She graduated with a degree in Administration from the Faculty of Accounting and Administration at UNAM and earned her Doctorate in Business Administration at Newport University, as well as a Ph.D. in Philosophy. She has additional training in teaching and educational planning from CIDE-UNAM, total quality from FUNDAMECA, and organizational development from the University of New York.

Throughout her career, she has authored more than 30 books and educational materials, many of which are used in Mexican and Latin American universities. Among her most notable works are Fundamentos de administración, Métodos y técnicas de investigación, Administración: gestión organizacional, enfoques y proceso administrativo, and Formación de emprendedores y empresarios.

Her academic approach integrates administrative theory with educational practice, promoting a humanistic and contextualized vision of organizational management. In an interview, Münch highlighted the importance of educational administration as a tool to improve the quality of the Latin American educational system, emphasizing the need to adapt to the cultural and social realities of each country.

In addition to her work as an author, she has given lectures and participated in educational projects at various institutions, establishing herself as a reference in the field of educational administration in Mexico.
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All books in our catalog are Original.
The book is written in Spanish.
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