Name: Attitudes and Persuasion: Classic and Contemporary Approaches
Price: 275.85 EUR
Availability: InStock
Author: Richard E Petty, John T Cacioppo
ISBN: 9780367314620

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portada Attitudes and Persuasion: Classic and Contemporary Approaches

Attitudes and Persuasion: Classic and Contemporary Approaches

Type

Physical Book

Publisher

Routledge Chapman Hall

Author

Richard E Petty, John T Cacioppo

Language

English

Format

Hardcover

ISBN13

9780367314620

Attitudes and Persuasion: Classic and Contemporary Approaches

Richard E Petty, John T Cacioppo (Author) · Routledge Chapman Hall · Hardcover

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Synopsis "Attitudes and Persuasion: Classic and Contemporary Approaches "

This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.

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Attitudes and Persuasion: Classic and Contemporary Approaches - Richard E Petty, John T Cacioppo

Synopsis "Attitudes and Persuasion: Classic and Contemporary Approaches "

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