Name: blink,the power of thinking without thinking
Price: 23.25 EUR
Availability: InStock
Author: Malcolm Gladwell
ISBN: 9780316010665

portada blink,the power of thinking without thinking

blink,the power of thinking without thinking

Type

Physical Book

Author

Malcolm Gladwell

Publisher

Back Bay Books

Language

English

Pages

320

Format

Paperback

Dimensions

20.6 x 13.7 x 2.5 cm

Weight

0.29 kg.

ISBN

0316010669

ISBN13

9780316010665

Synopsis "blink,the power of thinking without thinking"

From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant--in the blink of an eye--that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work--in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink" the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"--filtering the very few factors that matter from an overwhelming number of variables.

Malcolm Gladwell

(Author)

View Author's Page

Malcolm Gladwell (Fareham, September 3, 1963) is a Canadian journalist, writer, and sociologist, son of a Jamaican psychologist and an English mathematics professor. Although born in England in 1963, at the age of six (1969) he moved with his family to Canada, where he was raised. At the University of Toronto, he graduated in History (1984) and, after being rejected by several advertising agencies, began his journalism career at a magazine in Indiana, The American Spectator. From there he moved to The Washington Post (1987-1996), where he spent nearly a decade, first in the Science section and then as head of the New York bureau for business.

By then he began reading academic research in sociology and psychology in search of ideas for reports, something that underpins much of his work and sparks many controversies in the sense that he tends to highlight the most documented exceptions to the rules of general opinion. In 1996 he started working at The New Yorker.

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