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portada Brand Now: How to Stand Out in a Crowded, Distracted World
Type
Physical Book
Language
English
Pages
240
Format
Paperback
Dimensions
22.8 x 15.5 x 1.5 cm
Weight
0.26 kg.
ISBN13
9781400242719

Brand Now: How to Stand Out in a Crowded, Distracted World

Nick Westergaard (Author) · HarperCollins Leadership · Paperback

Brand Now: How to Stand Out in a Crowded, Distracted World - Westergaard, Nick

New Book Imported to Netherlands
Delivery: 13 Aug - 17 Aug Shipping: 4 to 5 business days.
€ 20,12
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€ 20,12

Synopsis "Brand Now: How to Stand Out in a Crowded, Distracted World"

Capture their attention, and keep it. Learn how to stand out in a crowded and distracted world.With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just produce content and connect on every social network. To stand out today, you need to start with your brand.Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by digital strategist and author Nick Westergaard, this book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaningReinforce it with the right touchpointsHone your brand's unique storyShare it through engaging contentCultivate a sense of communityCraft a coherent experienceStand out with simplicity and transparencyThe world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.

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