Name: communication in development
SKU: 19286094
Price: 112.63 EUR
Availability: InStock
Author: Casmir, Fred L.
ISBN: 9780893916411

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Type

Physical Book

Author

Fred L. Casmir

Publisher

Ablex Publishing Corporation

Year

1991

Language

English

Pages

368

Format

Hardcover

Dimensions

23.4x15.6x2.1 cm

Weight

0.69 kg.

ISBN

0893916412

ISBN13

9780893916411

Synopsis "communication in development"

Until the past decade, development experts shared a conception of how to facilitate development in the Third World countries of Latin America, Africa, and Asia. One essential factor in this paradigm was the role of mass media communication. The media were expected to convey useful information from government development programs to their intended audiences. This dominant paradigm of mainly one-way communication flows did not lead to widespread development in the Third World. Instead, scholars and development planners began to search for alternative models of development and for other conceptions of development communication.

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communication in development - Casmir, Fred L.

Synopsis "communication in development"

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