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portada Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions
Type
Physical Book
Publisher
Author
Language
English
Pages
450
Format
Hardcover
Dimensions
27.9 x 21.6 x 2.7 cm
Weight
1.40 kg.
ISBN13
9781522574293
Categories

Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions

Ngulube, Patrick (Author) · Information Science Reference · Hardcover

Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions - Ngulube, Patrick

New Book Imported to Netherlands
Delivery: 13 Aug - 17 Aug Shipping: 4 to 5 business days.
€ 311,58
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Synopsis "Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions"

Memory institutions such as archives, libraries, and museums collect, arrange, describe, and preserve their collections and holdings in order to make them accessible to the community. However, these institutions remain underutilized and are struggling to raise awareness of their existence and attract users and funders. The Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions is a collection of innovative research on emerging strategies such as advocacy, outreach, marketing, and public programming to promote memory institutions and engage the community. While highlighting topics including customer service solutions, social media, and collection development strategies, this book is ideally designed for heritage management and information professionals, curators, museum management, archival specialists, librarians, policymakers, researchers, and academicians.

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