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portada Managing Green Issues
Type
Physical Book
Author
Publisher
Language
English
Pages
205
Format
Paperback
Dimensions
21.6x14x1.3 cm
Weight
0.29 kg.
ISBN13
9781349422968
Categories

Managing Green Issues

T. Curtin (Author) · Palgrave MacMillan · Paperback

Managing Green Issues - Curtin, T.

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Synopsis "Managing Green Issues"

The management of environmental or green issues has become a key concern for many companies. Not only do green issues influence how an organisation is seen and how its reputation is judged, it has huge implications for the organisation's success, brand values and the sales decisions of consumers towards its products. This book contains much practical advice, with case studies, and will guide the modern organisation on how to channel environmental issues to gain competitive advantage.

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The book is written in English.

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The binding of this edition is Paperback.

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