Name: Money Games: Profiting From the Convergence of Sports and Entertainment
Price: 34.18 EUR
Availability: InStock
Author: David Carter
ISBN: 9780804759557

portada Money Games: Profiting From the Convergence of Sports and Entertainment

Money Games: Profiting From the Convergence of Sports and Entertainment

Type

Physical Book

Author

David Carter

Publisher

Stanford Business Books

Year

2010

Language

English

Pages

288

Format

Hardcover

Dimensions

23.5 x 16.1 x 2.2 cm

Weight

0.54 kg.

ISBN

0804759553

ISBN13

9780804759557

Edition No.

Synopsis "Money Games: Profiting From the Convergence of Sports and Entertainment "

The businesses behind Dubai Sports City, the branding of David Beckham, and the presence and popularity of fantasy sports leagues on the internet are unmistakable indicators that the sports and the entertainment industries are quickly becoming one and the same. But, you needn't travel far or be a hard core sports fan to appreciate this fact. Whether you play Madden NFL on the Wii, use Nike+ along with your iPod to monitor your workouts, or channel surf and take note of the number of athlete-driven commercials, evidence of this transformation is ubiquitous in today's sports viewing and consuming experience. In recent years, the rapid convergence of sports and entertainment has been key to the sports business industry's continued growth and financial success. Money Games not only analyzes how industry stakeholders have monetized this convergence, but also provides readers with answers to this core question: how can the sports business continue to profit from the blurring of sports and entertainment? Author David M. Carter considers a wide array of implications for television content, video gaming, athlete branding, the Internet, mobile technology, gambling, sports-anchored real estate development, venue technology, and corporate marketing--in short, those areas where business opportunities exist now that sports and entertainment have become one. Money Games is a must-read for professionals and future leaders of the sports and entertainment industries, and sports fans will also find an intriguing story about the evolution of the games that they cherish and follow.

David Carter

(Author)

View Author's Page

es un autor e ilustrador estadounidense nacido el 4 de marzo de 1957 en Salt Lake City, Utah. Es reconocido por su habilidad para crear libros pop-up que combinan arte, diseño y narrativa, tanto para niños como para adultos. Su serie Bugs ha vendido más de seis millones de copias en Estados Unidos y ha sido aclamada por su innovación en el diseño de libros tridimensionales. Además, obras como 600 Black Spots (2007) y White Noise (2008) fueron seleccionadas para el premio New York Times 10 Best Illustrated Children’s Book Award.

A lo largo de su carrera, Carter ha trabajado como diseñador gráfico y publicista, y ha colaborado con su esposa, Noelle Carter, en varios proyectos. Ha creado más de 120 libros, incluyendo guías sobre la ingeniería de libros pop-up, como The Elements of Pop Up y The Complexities of Pop Up. Su trabajo ha sido exhibido en instituciones como el Museo de Arte Moderno (MoMA) y ha sido parte de exposiciones internacionales en países como Estados Unidos, Francia, Japón, Taiwán y China.

En 2025, Carter publicó Van Gogh: The Pop-Up Book, una obra que presenta cinco de los cuadros más emblemáticos de Vincent van Gogh en formato pop-up. Este libro ofrece una experiencia visual y táctil única, permitiendo a los lectores interactuar con las obras de arte de una manera innovadora.

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