Name: Moomin Management: Redefining Generosity
SKU: 60321089
Price: 107.59 EUR
Availability: InStock
Author: Savage, Paul ; Tienari, Janne
ISBN: 9781529240177

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Moomin Management: Redefining Generosity

Type

Physical Book

Author

Paul Savage

Janne Tienari

Publisher

Bristol University Press

Language

English

Pages

160

Format

Hardcover

ISBN13

9781529240177

Synopsis "Moomin Management: Redefining Generosity"

Moomins, beloved troll creatures of Moominvalley, have captivated hearts worldwide since the 1940s. This book unveils the Moomin business management journey, from Tove Jansson's creations to a global art-based brand and a growing ecosystem of companies. Emphasising generosity as a key management principle, it champions caring for people as vital for a thriving organisation. Generosity, rooted in love, courage and belief in equality, shapes the Moomin ethos, underpinning not just the brand, but also strategic partnerships, engagement with technologies and the virtual world. Offering rare insights from the Moomin inner circle, this management guide advocates sustainable practices. It unveils the keys to a business devoted to comforting people and fostering good, inspiring a blueprint for lasting success.

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Moomin Management: Redefining Generosity - Savage, Paul ; Tienari, Janne

Synopsis "Moomin Management: Redefining Generosity"

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