Name: Mythologies: The Complete Edition, in a new Translation
Price: 19.55 EUR
Availability: InStock
Author: Barthes, Roland ; Howard, Richard ; Lavers, Annette
ISBN: 9780809071944

portada Mythologies: The Complete Edition, in a new Translation

Mythologies: The Complete Edition, in a new Translation

Type

Physical Book

Author

Translated by

Publisher

Year

2013

Language

English

Pages

288

Format

Paperback

Dimensions

21.0 x 14.0 x 2.1 cm

Weight

0.26 kg.

ISBN

0809071940

ISBN13

9780809071944

Edition No.

0002

Synopsis "Mythologies: The Complete Edition, in a new Translation "

No denunciation without its proper instrument of close analysis, Roland Barthes wrote in his preface to Mythologies. There is no more proper instrument of analysis of our contemporary myths than this book--one of the most significant works in French theory, and one that has transformed the way readers and philosophers view the world around them. Our age is a triumph of codification. We own devices that bring the world to the command of our fingertips. We have access to boundless information and prodigious quantities of stuff. We decide to like or not, to believe or not, to buy or not. We pick and choose. We think we are free. Yet all around us, in pop culture, politics, mainstream media, and advertising, there are codes and symbols that govern our choices. They are the fabrications of consumer society. They express myths of success, well-being, or happiness. As Barthes sees it, these myths must be carefully deciphered, and debunked. What Barthes discerned in mass media, the fashion of plastic, and the politics of postcolonial France applies with equal force to today's social networks, the iPhone, and the images of 9/11. This new edition of Mythologies, complete and beautifully rendered by the Pulitzer Prize-winning poet, critic, and translator Richard Howard, is a consecration of Barthes's classic--a lesson in clairvoyance that is more relevant now than ever.

Roland Barthes

(Author)

View Author's Page

(1915-1980) He was one of the most important intellectual figures to emerge in post-war France, and his writings are still, to this day, the subject of study and discussion. This French critic and essayist developed much of his work in an ambiguous space between linguistics and literature. Among his books, his semiological studies on the image gained great recognition. In 1977, he was appointed to the chair of Literary Semiology at the Collège de France, which was specially created for him on the advice of Michel Foucault. Barthes defined himself as "an uncertain subject": too literary for linguists, too linguist for literary critics. Perhaps it is this trait that has made him one of the most influential thinkers and theorists in his field.

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