Name: Product Realization
SKU: 52818594
Price: 90.89 EUR
Availability: InStock
Author: Anna C. Thornton
ISBN: 9781119649533

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Type

Physical Book

Publisher

Wiley

Author

Anna C. Thornton

Year

2020

Language

English

Pages

300

Format

Hardcover

ISBN13

9781119649533

Edition No.

Product Realization

Anna C. Thornton (Author) · Wiley · Hardcover

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Synopsis "Product Realization "

Most of the literature on product realization is scattered in blogs, individual chapters of books, and internal company documents. Until now, there has been no no single text that covers the whole launch process from end-to-end. The challenge of product realization is the interactions between the various activities and deliverables. Product Realization is based on first-hand experience with many companies comprising different sizes, technologies, and product development timelines. This book brings together fundamental theories and product development tools with the reality of what it takes to work in industry. Includes examples and stories from industry to illustrate and bring the material alive.

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Product Realization - Anna C. Thornton

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