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portada Selling Destinations: Geography for the Travel Professional
Type
Physical Book
Publisher
Author
Year
2012
Language
English
Pages
624
Format
Paperback
ISBN13
9781949667028
Edition No.
5
Categories

Selling Destinations: Geography for the Travel Professional

Marc Mancini (Author) · Marc Mancini Seminars And Consulting Inc · Paperback

Selling Destinations: Geography for the Travel Professional - Marc Mancini

New Book Imported to Netherlands
Delivery: 02 Jul - 06 Jul Shipping: 4 to 5 business days.
99,85 €
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Synopsis "Selling Destinations: Geography for the Travel Professional "

This special 5th Canadian edition of the bestselling Selling Destinations: Geography for the Travel Professional offers a fresh approach to destination geography. It argues that geography provides the foundation for the entire travel, tourism and hospitality industries and that travel professionals need to know not just the facts about places, but also how to sell them to the traveling public.Selling Destinations features: In-depth exploration of the nations, regions and cities that Canadian travelers favor most.Sales and marketing factors, such as visitor profiles, their preferences, motivations and misgivings, as well as other sales and marketing considerations.Hundreds of photos, maps, charts and graphics that help organize the content for the reader and make geography come alive.Detailed information on climate, attractions, transportation, sample itineraries and cultural patterns.Mini case studies, map exercises and creative activities that pull together each chapter's content to create an interactive and entertaining learning experience.A style that is relaxed, informal and enjoyable, not unlike a leisure vacation itself.

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