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portada Sustainable Brand Leadership. How to Build a Lasting Legacy
Type
Physical Book
Publisher
Author
Year
2025
Pages
258
Format
Paperback
Dimensions
23.40 x 15.60 cm
ISBN13
9781032708881

Sustainable Brand Leadership. How to Build a Lasting Legacy

Ian P. Buckingham;Kate Hargreaves (Author) · Routledge · Paperback

Sustainable Brand Leadership. How to Build a Lasting Legacy - Ian P. Buckingham;Kate Hargreaves

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Synopsis "Sustainable Brand Leadership. How to Build a Lasting Legacy"

Sustainable Brand Leadership reveals in simple steps, how to cultivate a leadership system to nurture future fit brand management systems that sustain, build resilience and evolve organisational cultures. It addresses the worrying disconnection between organizations and their wider trading environment, including community and natural world.

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