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portada Why we Fail: Learning From Experience Design Failures
Type
Physical Book
Publisher
Author
Year
2013
Language
English
Pages
249
Format
Paperback
ISBN13
9781933820170
Edition No.
1
Categories

Why we Fail: Learning From Experience Design Failures

Victor Lombardi (Author) · Rosenfeld Media · Paperback

Why we Fail: Learning From Experience Design Failures - Victor Lombardi

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Synopsis "Why we Fail: Learning From Experience Design Failures "

Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We Fail holistically explores what teams actually built, why the products failed, and how we can learn from the past to avoid failure ourselves.

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