Name: Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base
SKU: 60348077
Price: 22.57 EUR
Availability: InStock
Author: Northburg, Tim
ISBN: 9781494289669

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portada Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base

Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base

Type

Physical Book

Author

Tim Northburg

Publisher

Createspace

Language

English

Pages

236

Format

Paperback

Dimensions

22.9x15.2x1.3 cm

Weight

0.32 kg.

ISBN13

9781494289669

Synopsis "Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base"

Automotive Data Mining 101 is a complete guidebook to help you instill processes throughout your dealership to mine your customer base; Equity Analysis, Warranty Expiration, Manifest Lists, Lease Term Expiration, Orphan Owners, Lost Service Customers, Declined RO's. There are many reasons to mine your current customer base for new opportunities in both your sales and service drive. We outline systematic processes for contacting and following the customers you already have "won" to your dealership. You too can master your data.

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Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base - Northburg, Tim

Synopsis "Automotive Data Mining 101: Basic Principles Of Data Mining Your Customer Base"

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