Hallo! Tracked shipping to Netherlands with Delivery Duty Paid for just €7 

Ship to
Netherlands
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Behavioural Economics
Type
Physical Book
Author
Publisher
Language
English
Pages
176
Format
Paperback
Dimensions
20.8x14.7x1 cm
Weight
0.20 kg.
ISBN13
9781911116417
Categories

Behavioural Economics

Graham Mallard (Author) · Agenda Publishing · Paperback

Behavioural Economics - Mallard, Graham

Cheaper New Book Imported to Netherlands
Delivery: 08 Oct - 15 Oct Shipping: 13 to 17 business days.
€ 37,68
Faster New Book Imported to Netherlands
Delivery: 29 Sep - 01 Oct Shipping: 6 to 7 business days.
€ 44,60
Import costs and 9% BTW included in the price ✅
€ 37,68

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Behavioural Economics"

The rise of behavioral approaches in economics has been one of most significant developments in the study of economic decision-making in recent years. The increasingly acknowledged failings of standard models of choice to explain economic decisions has prompted economists to incorporate into their analysis psychological insights into individual behavior, such as social cognitive and emotional biases. This book introduces the topic of behavioral economics to a beginning readership, explaining its approach and methodology and assessing its successes and weaknesses. The book begins by tracing the evolution of the field from its origins in Adam Smith's moral sentiments through the work of Herbert Simon to Daniel Kahneman and Richard Thaler today. The book explores how behavioral economics has advanced our understanding of human preferences including notions of fairness, reciprocity, and inequality aversion, and the mental processes involved in decision making, which vary with the complexity of the decision and the ability of the decision-maker to process the information. The decision-making of individuals within social and economic groups is explored, including financial practitioners and what this can mean for financial markets. Finally the book looks at the ways in which findings from behavioral economics have been used to alter the decisions people make, such as the nudge approach, and the ethics of such persuasion.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews