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portada Critical Marketing
Type
Physical Book
Publisher
Author
Year
2008
Language
English
Pages
414
Format
Hardcover
ISBN13
9780470512005

Critical Marketing

Mark Tadajewski (Author) · John Wiley And Sons Ltd · Hardcover

Critical Marketing - Mark Tadajewski

New Book Imported to Netherlands
Delivery: 29 Sep - 01 Oct Shipping: 7 to 8 business days.
€ 76,83
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€ 76,83

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Synopsis "Critical Marketing "

Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. postcolonialism and marketing) previously not examined in detail in marketing.     

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