Name: How Google Works
SKU: 48414748
Price: 20.83 EUR
Availability: InStock
Rating: 5 (1 reviews)
Author: Jonathan Rosenberg
ISBN: 9781455582327

Type

Physical Book

Author

Eric Schmidt

Jonathan Rosenberg

Publisher

Grand Central Publishing

Year

2017

Language

English

Pages

320

Format

Paperback

Dimensions

26.7x22.6x2 cm

Weight

0.32

ISBN13

9781455582327

Synopsis "How Google Works"

Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.

Eric Schmidt

(Author)

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Eric Schmidt (Washington D.C., 1955) is a computer scientist and American businessman known for his leadership in the tech industry. He was the CEO of Google from 2001 to 2011 and executive chairman until 2015. Previously, he worked at Sun Microsystems and was CEO of Novell.

In 2013, he co-wrote "The New Digital Age: Reshaping the Future of People, Nations and Business" with Jared Cohen, exploring the impact of technology on society. In 2014, he published "How Google Works" with Jonathan Rosenberg and Alan Eagle, offering an insider's view of the company's corporate culture. In 2021, along with Henry Kissinger and Daniel Huttenlocher, he released "The Age of AI and Our Human Future", analyzing the implications of AI on humanity.

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Jonathan Rosenberg

(Author)

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Jonathan Rosenberg is a prominent technologist, known for his role as Senior Vice President of Products at Google and current advisor to the executive team and board of directors of Alphabet Inc. Throughout his career, he has co-authored influential works in the business and technology fields. Among his main publications is "How Google Works" (2014), which provides an insider's view of the company's culture and strategies. Additionally, in collaboration with Eric Schmidt and Alan Eagle, he published "Trillion Dollar Coach" (2019), which reached number one on the Wall Street Journal bestseller list and was also a success on the New York Times.

These works belong to the genre of business management and leadership, providing insights on innovation and effective management in the technology sector. Rosenberg's experience in leading companies and his ability to articulate successful strategies have been fundamental to the recognition of his books in the business field.

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