Name: How to do Critical Discourse Analysis: A Multimodal Introduction
SKU: 54529290
Price: 43.79 EUR
Availability: InStock
Rating: 5 (1 reviews)
Author: David Machin; Andrea Mayr
ISBN: 9781529772982

portada How to do Critical Discourse Analysis: A Multimodal Introduction

How to do Critical Discourse Analysis: A Multimodal Introduction

Type

Physical Book

Publisher

Sage Publishing

Author

David Machin; Andrea Mayr

Year

2023

Language

English

Pages

360

Format

Paperback

Dimensions

24x16 cm

ISBN13

9781529772982

Edition No.

Synopsis "How to do Critical Discourse Analysis: A Multimodal Introduction "

Want to use Critical Discourse Analysis, but not sure where to start? This book is the complete toolkit you need.

Each chapter presents distinct concepts and ideas in Critical Discourse Analysis, explaining how to use them in your research – and why. Packed with case studies of news texts, social media content, memes, promotional videos, institutional documents, infographics and webpages, the book shows you how to apply each set of tools to real life examples.

Most importantly, examples, case studies, and revised opening chapters of this second edition show how multimodal Critical Discourse Analysis can help us to understand the role of language in the functioning of society and politics today, shaping our priorities for what to do and how to act.

This book is an inspiring and valuable resource for any undergraduate students and researchers who wish to understand and use Critical Discourse Analysis.