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portada Social Data Analytics
Type
Physical Book
Publisher
Author
Language
English
Pages
238
Format
Paperback
ISBN13
9781032196312
Edition No.
1

Social Data Analytics

Amin Beheshti; Samira Ghodratnama; Mehdi Elahi; Helia Farhood (Author) · Crc Press · Paperback

Social Data Analytics - Amin Beheshti; Samira Ghodratnama; Mehdi Elahi; Helia Farhood

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Synopsis "Social Data Analytics"

This book is an introduction to social data analytics along with its challenges and opportunities in the age of Big Data and Artificial Intelligence. It focuses primarily on concepts, techniques and methods for organizing, curating, processing, analyzing, and visualizing big social data: from text to image and video analytics. It provides novel techniques in storytelling with social data to facilitate the knowledge and fact discovery. The book covers a large body of knowledge that will help practitioners and researchers in understanding the underlying concepts, problems, methods, tools and techniques involved in modern social data analytics. It also provides real-world applications of social data analytics, including: Sales and Marketing, Influence Maximization, Situational Awareness, customer success and Segmentation, and performance analysis of the industry. It provides a deep knowledge in social data analytics by comprehensively classifying the current state of research, by describing in-depth techniques and methods, and by highlighting future research directions. Lecturers will find a wealth of material to choose from for a variety of courses, ranging from undergraduate courses in data science to graduate courses in data analytics.

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