Sync Royalty is your blueprint to becoming a powerhouse in sync licensing. Eddie Caldwell, whose expertise has earned placements in Oscar-winning films such as Once Upon a Time in Hollywood and Emmy-winning TV shows like Better Call Saul, brings his unique knowledge to the forefront in this essential guide. As a curator of over 100,000 sync deals and the founder of a leading sync licensing catalog, Eddie knows exactly what it takes to dominate the sync world.
This volume covers advanced techniques for maximizing sync revenue, diversifying your music’s reach across multiple platforms, and building lasting relationships with music supervisors. Sync Royalty also emphasizes the importance of mentorship and giving back to the next generation of artists. With hands-on advice, tools, and resources, this guide is a must-read for any artist looking to turn their music into a sustainable career through sync licensing.
Foreword by Mathew Knowles:
With a career that spans decades, Mathew Knowles has built a legacy as a music executive, managing and shaping the careers of global icons like Beyoncé and Solange. As someone who understands the importance of creating lasting success, Mathew offers his unique perspective in this foreword, reflecting on his long-standing relationship with Eddie Caldwell. Mathew highlights how Eddie’s groundbreaking work in sync licensing has brought immense value to artists, helping them secure opportunities that elevate their music to new heights. This foreword sets the stage for Sync Royalty, where Mathew shares how Eddie’s approach to the business of sync can turn an artist into a royalty in their field.
