In the 1970s, Grinder was working as a university professor when he met Richard Bandler. Together they began to model the language and techniques of prominent therapists such as Virginia Satir and Milton Erickson. As a result of this collaboration, Neuro-Linguistic Programming emerged, and they co-wrote "The Structure of Magic" (1975), a foundational text that describes how language reflects and structures human experience.
Grinder contributed the scientific and linguistic rigor that allowed the formalization of the patterns observed by Bandler. Over time, he distanced himself from the commercial approach of NLP and promoted a more refined version, known as "New Code of NLP". Throughout his career, he has conducted international seminars and has continued to explore accelerated learning, communication, and personal excellence.
John Grinder Books
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